Lincoln Empowered Secondary Business Elective Course

Marketing

$50.00
$50.00

PLEASE NOTE:

  • This course is one semester in length.

Primary Grade: 11 

Grade Range: 10, 11, 12

Credit Equivalency:

Semester: 0.5 Credits

COURSE DESCRIPTION

Throughout the Marketing course, students discover the various ways marketing affects their lives. This course introduces students to the study and implementation of market analysis, which focuses on identifying customer needs and desires and supplying them with those exact requests. The course provides a solid foundation for students contemplating careers in marketing, advertising, or other business-related and commercial fields.

COURSE TOPICS

  • Demographics
  • Branding
  • SWOT Analysis
  • Distribution
  • Pricing
  • The Customer
  • Sales
  • Advertising

TEACHER SERVICES

All course teachers are certified, subject-area content experts. The teacher will grade student assessments and provide detailed feedback. The course teacher is available to answer student questions via email, during scheduled office hours, or by virtual appointment. The teacher will carry out documented modifications and accommodations that are applicable to the online course. Progress monitoring and supplemental material will be provided by the teacher as needed. 

AUTO-GRADED COURSE

Auto-graded courses are self-paced, multimodal, and standards-aligned. Students progress independently and are assessed frequently through weekly checkpoints and Mastery Assessments. Upon submission of assessments, students receive immediate answers and feedback and can mark the completion of work via a completion button in the learning management system. These courses allow students to work at their own pace and spend the necessary time on course content to ensure mastery.
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